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PROJECTS

When working with SaaS clients, global b2b and b2c brands, as well as sustainability-focused start-ups, my focus is always on clarity, purpose, and making things work in the real world.

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Vectary

Head of marketing strategy &

team management

SaaS software reframing 3D design and Augmented Reality workflows for teams.

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EcoLactam

Brand marketing strategy & campaign creative

Creating global impact with low carbon footprint fabric manufacturing

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TC Shop

Consultancy &

online product launch 

Development of ideas and processes for the online shop to launch and run a specific campaign.

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Velor

Consultation sessions 

Launch of a new brand in preparation for crowd funding.

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Vizdim

Account Management

Direct client support on 3D design projects and videos.

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AMT PostPro

Brand strategy & content

Realigning the brand positioning for a machine manufacturer in 3D printing.

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Upscale Vastgoed

Creative services

Set up of the new logo and branding, and production of the website.

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Emptiva

Marketing and creative content

Presentations, copywriting and videos for the brand kick-off.

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Siru Journal

Consultation sessions

Development of social media strategy and steps for content development.

OTHER WORK

20 year work history with a focus on: sports, apparel, performance materials, and fashion.

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adidas

Global Digital Marketing manager - Originals

Launch of a new lifestyle brand, and growth of a category globally on all digital channels.

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Reebok

Head of Marketing -

South Europe

Rebuilding a brand in a challenging region through integrated marketing and events.

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DSM Dyneema

Global Head of

Marketing

From a newcomer to a trailblazer in a sustainable, performance fabrics industry.

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